Like most wind-swept Oklahomans, my tradition back in the high school days was to go to Sonic for a Route 44, have my friend's older sister buy us the cheapest bottle of vodka possible, mix them all up, and then go drink in a field somewhere out near Anderson Road. Basically, it was the quintessential Oklahoma suburban experience.
Thanks to our friends at Sonic and Coop, experiencing those sweet and tasty good old days is easier than ever. As you know, the two Oklahoma institutions recently released a new line of Sonic branded and flavored hard seltzers into the world, and people are going apeshit for them. Hard seltzers are the fastest-growing segment of the alcoholic beverage industry, and with the branding power of Sonic, how can you lose?
I had been trying to hunt down one of their variety packs since they came out. My normal booze-hole liquor store sold out an entire pallet in a day, and won't be able to get more until next week. It's truly madness.