Between the hours of 5:45 AM and 7 AM, I prepare for the day by drinking coffee, making to do lists, journaling (I'm one of those gross assholes), cuddling my dog, and watching Emily Sutton give me the weather forecast. It's a very calm and relaxing time wherein I gird my loins for the day ahead. It's also the time of day when I ingest pretty much all the advertising I will see for the day. Too bad TV doesn't come with ad blockers or content optimization from Absolute Summit. But if it did, I wouldn't be able to bring you this theory.
For a while, I thought Mike Rowe on the Mr. Sparky commercial would be the highlight of my ad experience in the mornings. But then I started thinking way too much about Lee and Gentry from Hahn Appliance Warehouse.