I guess you can't really blame OPUBCO for producing so many online videos. It is the format where the new media is alleged going.
However, I do think they fail to realize that the people they throw in front of the cameras chose to pursue a career in print journalism over broadcast journalism. And for a good reason. Seriously, Andrea Cohen looks about as comfortable in front of the camera as Mike McCarville would be at a Jim Roth cocktail party. Scott Wright makes Rusty Olsen sound like a master orator.
If the people who run OPUBCO were smart, they would probably hire people with actual degrees in broadcast journalism to do this stuff instead of throwing out secretaries, keyboard players and introverted journalists (above). Sure, it may cost a little more to do it the right way, but then people may actually want to watch their videos. Which in all honesty, may actually be a good thing.
